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Why Blyp beats TikTok for creators & fans
TikTok is huge. Blyp is focused. We're building the place where live-first creators
and serious fans get a better deal.
Big legacy platforms (like TikTok)
Coins & fees
- Coins purchased mainly through app stores with high platform fees.
- Large share of spend taken before it reaches the creator.
Live vs everything else
- Live is one feature among many, competing with feed, ads and trends.
- Tools and UX often optimised for overall watch time, not live depth.
Creator relationship
- One of millions of creators in a massive, general audience app.
- Limited visibility into how payouts and rankings are calculated.
Web experience
- Most value flows through mobile app only.
- Less emphasis on web-first monetisation for creators.
Blyp
Coins & fees
- Web-first coin top ups via blyplive.com to reduce store fees.
- Designed so more of each coin can flow directly to creators.
Live-first design
- Product built around live streaming and real-time interaction from day one.
- Features designed for deep sessions: gifts, boosts, coins, and community tools.
Creator relationship
- Focused on high-energy live creators and the people who actually show up for them.
- Clear, transparent messaging about coins, balances and payouts as we roll out.
Web + app together
- Landing page and coins experience designed to work alongside the mobile app.
- Web is part of the core monetisation strategy, not an afterthought.
What this means in practice
- Fans keep more impact when they support a creator on Blyp via web coins.
- Creators get a platform tuned around live, not just generic content feed metrics.
- We can iterate quickly with our community instead of optimising for a billion-user average.
TikTok is a trademark of its respective owner. Blyp is an independent product and
is designed to offer an alternative experience for creators and fans.